¡Hola! Soy Cocón
¡Hola!
Soy Cocón
Hello! My name is Cocón
Independent brand consultant & visual communicator based in Madrid & Mexico City
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Independent brand consultant & visual communicator based in Madrid & Mexico City
With over 5 years of experience, I've helped brands across Europe and Latin America build visual identities, tell stories, and lean forward with meaning.
With over 5 years of experience, I’ve collaborated with studios, brands, and independent clients across Europe and Latin America.
Typography Animation (Class Project), LABASAD, 2020
"El encanto del celacanto", Illustration and Infographics for the magazine Increíble Laberinto, 2020.
Stop Motion Animation (Class Project), LABASAD, 2020
Web design proposal for Kanpaï, 2024.
Some ruins in Albania, Analog Photography, 2025.
Typographic & Cell Animation (Class Project), LABASAD 2025.
AI image branding for "El Callejón del Aguacate", 2022.
Personal animation, 2025.
Personal Animation, 2024.
Cozy condo in Sicily, Analogue Photography, 2025.
AI image generation [branding] for Pomberito, 2021.
Olmeca Head [cutout illustration], 2018
Collection of Traveler Guides, 2018.
Branded cookie for Lupo, 2018.
Himare, Albania. Analogue Photography, 2025
Teatro Massimo, Palermo. Analogue Photography, 2025
Personal Illustration, 2024.
Personal Illustration, 2024.
Typography Animation (Class Project), LABASAD, 2020
"El encanto del celacanto", Illustration and Infographics for the magazine Increíble Laberinto, 2020.
Stop Motion Animation (Class Project), LABASAD, 2020
Web design proposal for Kanpaï, 2024.
Some ruins in Albania, Analog Photography, 2025.
Typographic & Cell Animation (Class Project), LABASAD 2025.
AI image branding for "El Callejón del Aguacate", 2022.
Personal animation, 2025.
Personal Animation, 2024.
Cozy condo in Sicily, Analogue Photography, 2025.
AI image generation [branding] for Pomberito, 2021.
Olmeca Head [cutout illustration], 2018
Collection of Traveler Guides, 2018.
Branded cookie for Lupo, 2018.
Himare, Albania. Analogue Photography, 2025
Teatro Massimo, Palermo. Analogue Photography, 2025
Personal Illustration, 2024.
Personal Illustration, 2024.
Typography Animation (Class Project), LABASAD, 2020
"El encanto del celacanto", Illustration and Infographics for the magazine Increíble Laberinto, 2020.
Stop Motion Animation (Class Project), LABASAD, 2020
Web design proposal for Kanpaï, 2024.
Some ruins in Albania, Analog Photography, 2025.
Typographic & Cell Animation (Class Project), LABASAD 2025.
AI image branding for "El Callejón del Aguacate", 2022.
Personal animation, 2025.
Personal Animation, 2024.
Cozy condo in Sicily, Analogue Photography, 2025.
AI image generation [branding] for Pomberito, 2021.
Olmeca Head [cutout illustration], 2018
Collection of Traveler Guides, 2018.
Branded cookie for Lupo, 2018.
Himare, Albania. Analogue Photography, 2025
Teatro Massimo, Palermo. Analogue Photography, 2025
Personal Illustration, 2024.
Personal Illustration, 2024.

Beyond Design
Beyond Design
I write essays and reflections in my Substack, where I talk about creative work, AI, systems, design culture, and whatever else I’m overthinking at the moment.
I also share my personal projects: analog photography, illustration, design templates, and experimental things that make me feel alive (or at least curious).
I write essays and reflections in my Substack, where I talk about creative work, AI, systems, design culture, and whatever else I’m overthinking at the moment.
I also share my personal projects: analog photography, illustration, design templates, and experimental things that make me feel alive (or at least curious).